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Our Mission


To bridge the gap between healthcare innovation and audience engagement, delivering measurable results.

Core Values


Precision

Translating scientific expertise into clear, impactful messaging.


Innovation

Leveraging technology for superior engagement


Partnership

Building long-term relationships with our clients.

Healthcare Marketing Experts

MELANIE TAN

President

Over 25 years of solid Marketing experience in Research & Brand Management in FMCG & Healthcare. Led the acceleration of Abbott Adult Nutrition thru balanced HCP & Consumer approach, growing it from P900M to P4Bn in 10 years.

GENIELYN LORENZO

Managing Director

Over 22 years of solid experience handling Adult Nutrition in Abbott, started her career as a medrep to CME to senior brand marketing capacity with expertise in diabetes market both the nutrition and pharma industry, has handled Sanofi diabetes brands and led the set-up and growth of Stada Philippines consumer health division prior joining IMCH.

BAMBI ABUNDO

Head of Events and Activations

Over 30 years of experience in activation and merchandising in various BTL agencies. She brings wealth of experience in executional excellence, setting up and executing FMCG, Healthcare and Nutrition activation platforms both consumer facing and HCPs. Expatriated in 2 years assigned in Bali, Indonesia setting up an activation.